One of our International Director/DOP’s was given a complex task for the Australian Tourism Board, whereby over a two-week period he had to fly around the 5 states and pick out a cross section slice of society aimed at the American market. The result was a series of commercial spots, and an extended video for regional station release throughout USA along with additional material.
Shot in Budapest, this records what takes place in the making of a series of spots with diverse propping, costumes, and mechanical rigging to make successful ads.
Creating unique propositions is always challenging, but it is important to push the parameters, and make something that is more than just a commercial.
Focusing on our sports development, water sports are one of our specialties. This promo was developed for the BBC of the upcoming series.
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